Problem

InvoiceFair recognized the need for a new website that would better showcase their services and provide clients with a more streamlined application process. Previously, clients had to personally contact InvoiceFair, resulting in the development of custom solutions tailored to their specific needs.

Goals

• Develop a new website with a Software-as-a-Service (SAAS) model and a modern visual language.

• Create a "Get Funded" section where clients can undergo the screening process, understand the services offered, and apply for the best solution suited to their requirements.

Solution

To address these challenges, we implemented a new solution. The redesigned website includes a funding calculator, allowing clients to estimate the amount they can be funded based on the value of their invoices. The overall experience has been streamlined and simplified for clients, resulting in increased satisfaction for InvoiceFair.

Reflection

Throughout the website development process, there were several challenges due to miscommunication, leading to back-and-forth discussions with InvoiceFair. Their evolving business and the introduction of new solutions impacted the original wireframes and approved flows. However, after a one-on-one meeting with the CEO, we were able to align our vision with the client's requirements and deliver a final solution that met their needs effectively.